Welcome to StartupCTO 2 [StartupCTO]

Last Updated: 27 Jan 2026

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Author: 192.229.79.48

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= Welcome to StartupCTO 2 = 

StartupCTO is a collection of my 'notes from the trenches' on the technical aspects of building a successful Internet startup: everything from [[people:hr:how-to-find-good-tech-folks|finding good engineers]] to [[marketing-tech:html-email:tips-and-tricks|creating HTML emails]]. The tech is biased toward the stacks that I like (LAMP on the backend; HTML5/CSS3/jQuery on the frontend; CentOS and FreeBSD on the servers), but I've tried to include information on the 'softer' side of engineering too. 

If you have and comments or questions (or find something out-of-date), please [[:about|contact me]].

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<div class='table-responsive'>
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  <tr>
    <td>
      <a href="/front-end-tech/home"><i class="fa fa-desktop fa-4x"></i><span class="hpTitleText">Front End Tech</span><br />
      <span class="hpSubtext">JavaScript, (X)HTML and CSS. Tips, tricks and practical advice.</span></a>
    </td>
    <td class="spacer"></td>
    <td>
      <a href="/people/home" class><i class="fa fa-group fa-4x"></i><span class="hpTitleText">People</span><br />
      <span class="hpSubtext">Finding, hiring, training and keeping world-class engineers.</span></a>
    </td>
  </tr>
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    <td>
      <a href="/backend-tech/home"><i class="fa fa-cogs fa-4x"></i><span class="hpTitleText">Backend Tech</span><br />
      <span class="hpSubtext">PHP &amp; SQL: Guides, tips &amp; how-tos for building maintainable backend code.</span></a>
    </td>
    <td class="spacer"></td>
    <td>
      <a href="/processes/home"><i class="fa fa-edit fa-4x"></i><span class="hpTitleText">Processes</span><br />
      <span class="hpSubtext">Building software: from requirements to rollout quickly and cost-effectively.</span></a>
    </td>
  </tr>
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    <td>
      <a href="/server-tech/home"><i class="fa fa-hdd-o fa-5x"></i><span class="hpTitleText">Server Tech</span><br />
      <span class="hpSubtext">CentOS &amp; FreeBSD. Building, deploying and updating servers.</span></a>
    </td>
    <td class="spacer"></td>
    <td>
      <a href="/business/home"><i class="fa fa-file-word-o fa-4x"></i><span class="hpTitleText">Business</span><br />
      <span class="hpSubtext">The business side of starting...and running...a startup.</span></a>
    </td>
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      <a href="/marketing-tech/home"><i class="fa fa-area-chart fa-4x"></i><span class="hpTitleText">Marketing Tech</span><br />
      <span class="hpSubtext">Build it and they will come: SEO, Adwords, Email Marketing &amp; More</span></a>
    </td>
    <td class="spacer"></td>
    <td>
      <a href="/applications/home"><i class="fa fa-download fa-5x"></i><span class="hpTitleText">Applications</span><br />
      <span class="hpSubtext">Best of Breed Software &amp; How-Tos</span></a>
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